Linear TV Networks vs Streaming Platforms: The Shift of Competition and the Emergence of New Content, within the Context of Diverse Viewer Demands and Ongoing Competition

Linear broadcasts have long been recognized as traditional television models, relying on regularly timed shows via cable. In contrast, digital services operate on subscription models, with Netflix, Disney+, and niche players serving as key industry players. As viewer preferences shift, rivalry between broadcast stations and streaming services has b

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